GTA IV also broke system-specific sales records for software on the Xbox 360 and PS3. Fifty-five per cent of the copies sold were destined for Microsoft's console, with 335,000 units shifted in the first 24 hours. This beat the previous record of 266,000 copies, which was set by Halo 3 on 26 September 2007.
The PlayStation 3's previous fastest-selling game in the UK was Sony's Gran Turismo 5: Prologue, which sold 80,000 units during its first day of sales in March this year. GTA IV has 'well and truly eclipsed' these figures, according to Chart-Track's director Dorian Bloch, with an estimated 274,000 copies sold in 24 hours.
